Sunday, February 7, 2010

Super Sunday

Who is excited? This guy right here. Super Bowl Sunday is here. Hooray football. A day filled with pizza, wings, the final hours of pre-game analysis, and sappy chick flicks on every channel but CBS. It is pretty obvious what has the internet buzzing today, as well as what will be blowing up the good ol' World Wide Web this whole week- The commercials! Now I am actually one to watch the game for the game, and the commercials are just a little something extra. But for the other 90% that watch the game, call more timeouts! They need to see more beer ads and clever chip commercials and reminders of pizza deals. Who will be this years hit? I personally enjoyed last season's Career Builder spot:




The most interactive brand is Doritos. They will be airing another amateur ad, like they did last year, which was a huge success. They let the fans create an advertisement and then they show the one they feel is best during the Big Game.
Although there isn't 2 weeks of full out analysis and suspense for the commercials like the game, they do have sneak peaks and news the days prior to the showing. The big story is that Pepsi will not be airing a commercial this year for the first time in 23 years.
Enjoy the game!

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